Everyone's creating with AI. Not everyone's being creative.
Learn to think like a creative director so your AI content is better than AI content.
Two workshops: Each addressing how you can work better with generative AI tools and platforms so you can have better quality output more consistently.
When everyone uses AI, YOU become the differentiator.
Right now, most people are using the same tools the same way. Copy and paste a “best practice” prompt —> Copy, paste and publish mediocre content. And what do they get?
Overwhelming: Endless drafts to sift through
Underwhelming: Generic, déjà vu ideas
Off-Brand: Voice and tone that don’t sound like you or your business
Inconsistent: Results that change chat to chat
Untrustworthy: AI hallucinates and gives false confidence
Undiscerning: Can't tell great from ”good enough"
The pressure is real: You need to create more, move faster, and stand out in the sea of AI slop.
Reserve Your Spot
Creating with AI is easy.
Making it good is much harder.
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90 minutes | $175
Build your creative dream team with AI. Learn to brief strategically, direct with intention, and create systems that consistently deliver quality work.
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90 minutes | $175
Make AI sound like you, and work like you. Build custom tools that mirror your voice, style, and creative approach.
The advantage isn’t using AI. It’s using it better.
Who This Is For
These workshops are for people who know what “good” looks like when they see it, but struggle to get AI there consistently.
Perfect for:
Marketers, consultants, and solopreneurs tired of generic outputs
Copywriters, art directors, and creatives ready to sharpen their AI craft
Thought leaders who want content that reflects their true voice
Anyone competing in a crowded content landscape who needs to create faster without sacrificing quality
What You'll Walk Away With
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What You'll Walk Away With ~
Skills you’ll gain:
The ability to brief like a creative director, not just toss prompts
Techniques to sharpen outputs until they sing
Frameworks that ensure quality and consistency at scale
Outputs that are unmistakably yours
Apply these skills to:
Concepts, social content, presentations, newsletters, websites, emails, thought leadership, ads, campaigns, creative briefs, brainstorming, strategy decks, brand messages, pitches, and more.
Across any platform:
What I teach works across ChatGPT, Claude, Gemini, Copilot, Canva AI, Meta AI, Perplexity, DALL-E, Midjourney, etc. As platforms evolve, these creative direction principles remain valuable.
It’s easy to learn "how to prompt" but nobody teaches "how to judge and refine LLM output."
Hi, I’m Neisha
I’m Neisha Tweed Bell, an award-winning creative director and strategist. For 20+ years, I’ve led campaigns at Meta, Ogilvy, and Publicis. I’ve taught over 300 workshops worldwide, from students to C-suites.
Here’s my secret: I treat AI the same way I treat junior team members. Claude is my eager copywriter. ChatGPT is my strategist. My custom GPTs are specialists. With the right direction, they deliver.
Now I’m teaching you the same approach: how to creative direct AI so you can craft quality content quicker - from emails to posts to videos and presentations.
Quote Source
“It all begins with an idea. Maybe you want to launch a business.”
Quote Source
“It all begins with an idea. Maybe you want to launch a business.”
FAQ
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You’re on the right track. I’ll show you how to evaluate and refine outputs.
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Most courses focus on prompts. I focus on creative judgment - the skill that makes outputs worth sharing
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Any LLM (ChatGPT, Claude, Gemini, etc.) Fun fact - having taste, technique and a human touch will do wonders on any platform.
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Absolutely. Workshop 1 focuses on building your AI creative team and creative tasks. Workshop 2 dives deeper into voice and customization. Both together give you the complete view on how to get better content
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No, but you'll get a written recap and resources after each session.
